giovedì 31 maggio 2012

Six Strategies for Effective Church Communications by Yvon Prehn (CreateSpace)

“No matter the size, budget, denomination, or location of your church, you will be more successful at sharing your message if you do it strategically. This book shares the six most important strategies, that will enable your church communications to reach people and grow your church. They are: Strategy 1: Create multi-channel communications; Strategy 2: Divide your communication team into two production levels; Strategy 3: Always be who you are, where you are; Strategy 4: Don't let money be a determining factor; Strategy 5: Make the most of Seasonal Celebrations and Special Events; Strategy 6: Do not confuse irreverence for relevancy. This book examines each one and teaches you how to practically apply them in your church.”

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